What is Digital Marketing?

Digital marketing refers to any promotion of your business through digital channels, such as search engines, websites, social media, email, and mobile apps.

What is Marketing Automation?

Marketing Automation is the art of letting the tool do the work. Whether it be sending emails, scheduling social posts, or personalizing website content.

What is Google Data Studio?

Data Studio is Google’s answer to data visualization. In this case, it is decyphering data from Google Analytics and presenting it in a user friendly format.

Why is digital marketing important?

Digital marketing allows for targeting specific audiences, providing measurable results, and offering a cost-effective way to reach customers.

How can I improve my website’s SEO?

Improving SEO involves keyword research, creating high-quality content, optimizing website structure and meta tags, building backlinks, and regularly monitoring and adjusting your strategy.

What are the main components of a digital marketing strategy?

The main components are: market research, website design and development, content creation, SEO, social media, email marketing, PPC advertising, and analytics; not necessarily in that order