Marketing Calculator

holidays 2023 commercial
– charlies bar, in the spirit

This advert created by a family-run bar of Northern Ireland, had already stolen lots of hearts.

It is effective because it hits home – from both perspectives. Either you can relate with the lonely, single guy who lives mainly on his wonderful memories, or you can relate with the happy couple who love sharing everything ~ even their pet. Value is high for both replayability and initial cost of production.

This is a great ad. A reminder that sharing a smile or a friendly gesture may be just what someone needs especially at this time of year.

Marketing Calculator Integers

Marketing Score

  • USER EXPERIENCE
  • CREATIVITY
  • STRATEGY
  • INTANGIBLE
  • OVERALL VALUE
  • 9
  • 8
  • 9
  • 9
  • 8

Sum


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